Lay's Super Bowl Commercials
We don't make the ads - We measure them
Lay’s is ready to satisfy cravings as it returns to the Super Bowl stage after a two-year hiatus, introducing its All Dressed chip flavor to U.S. audiences. While airtime details for the 2026 game remain under wraps, the brand is working with agency Highdive to craft another star-studded production. This returning favorite follows a legacy of impactful Big Game spots, most recently seen with their "Little Farmer" campaign.