The Choice Hotels marketing team is brainstorming how to let guests know that they can get a free $50 gift card by booking directly through its website and staying two times during the summer. An employee wearing a suit suggests the slogan, "Summertime. Badda book, badda boom." When he's offered a Hawaiian shirt to match his coworkers tropical attire, he simply stares at it in silence -- good thing the guy who bought it kept the receipt.

Advertiser
Advertiser Profiles
Promotions
Earn a $50 gift card by booking through ChoiceHotels.com and staying twice (expires: 07/03/2017)
Songs - Add
None have been identified for this spot
Phone
800-4CHOICE
Mood
Active
Actors - Add
Lowell Byers ... Man in suit, Jake Regal ... Guy holding floral shirt
Agency
MPG (Agency), McKinney (Creative Agency), Havas Media (Media Agency)

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