The voice of a virtual assistant tells a man what to do, directing him to imagine himself as the boss at his work. However, it doesn't take long for him to realize he can choose his own path in life. While the voice is recalculating, he drives off in his Jeep Compass, believing he doesn't have to be the CEO to enjoy the amenities of the VIP suite. The vehicle features a Uconnect system and a leather-trimmed interior. Jeep encourages you to find your true north and offers its Compass to help you get there.