Dairy Queen A.1. $5 Buck Lunch TV Spot, 'Cloche'

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An enthusiastic Dairy Queen manager unveils the A.1. Bacon Cheeseburger $5 Buck Lunch, a lunch so fancy it requires a cloche. His team, unsure of what a cloche is, gets the full effect when the meal, complete with dessert, is revealed from beneath a silver, dome-shaped cover. The burger is served all day, or "open to cloche," according to the manager. Happy hour specials on pretzels, frappés and smoothies are also available weekdays from 2-5 p.m.

May 29, 2017
Dairy Queen
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Dairy Queen $5 Buck Lunch, Dairy Queen A.1. Bacon Cheeseburger, Dairy Queen Ultimate Frappé, Dairy Queen Premium Fruit Smoothie, Dairy Queen Soft Pretzel Sticks
$2 drinks and pretzels during happy hour
“Fan Food, Not Fast Food”
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None have been identified for this spot
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Daniel Acker ... Alan, Matthew Haddad ... Male employee that asks question
Clarity Coverdale Fury Advertising (CCF) ... Agency, Spark Foundry ... Media Agency

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