Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Deloitte TV Commercial, 'Clouds'

As he drifts through the air, a small cloud urges himself to think big, think bold and think new, but his resolve immediately dissipates when he comes across a much larger nimbus. The little guy wants his puffy partner to go blue sky somewhere else, but this big-thinking billow is staying put, instead telling his friend that the key to innovation isn’t just in the air, but on the ground as well, where great support comes from. Suddenly, lightning bursts from the small cloud, which he says represents an idea, but when he is reluctant to share what the idea is, his counterpart is skeptical. Deloitte urges people to “look again.”

Advertiser
Advertiser Profiles
Tagline
“Look Again.”
Songs - Add
Mood
Funny
Actors - Add
Eric Stonestreet ... Voice Over), Jesse Tyler Ferguson ... Voice Over)
Agency
Capstrat (Agency)

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