Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Voya Financial TV Commercial, 'Vern From Voya' Featuring Jesse Tyler Ferguson

Vern, Voya Financial's orange money retirement rabbit, interrupts actor Jesse Tyler Ferguson's carrot cutting to inform him about the importance of putting money away for retirement. Ferguson is distracted by the mascot's unique hue, but Vern insists that chronic savings can multiply overtime, symbolized by dozens of other tangerine-colored mini bunnies. Vern then asks Ferguson why HE is orange.

Advertiser
Advertiser Profiles
Tagline
“Plan. Invest. Protect.”
Songs - Add
Mood
Funny
Actors - Add
Jesse Tyler Ferguson ... Actor/Actress, Kevin McConnell ... Voice Over)
Agency
BBDO Worldwide (Creative Agency), iCrossing (Digital Agency)

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