Volkswagen says you can capture the excitement of beating the clock during its Model Year End Event, which runs through August 31, 2017. One man flashes back to the feeling he had of playing football with his brother. After he sets up the play and makes the throw, his brother catches and the boy is ecstatic. Back at the dealership, the man cheers, "It's good!" before he and his wife go into the dealership to close the deal.