Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Kelley Blue Book Price Advisor TV Commercial, 'We Wrote the Book'

Kelley Blue Book claims to have written the book on car pricing, having created annual car value guides spanning back over 90 years to 1926. Now, the brand is making its customers the experts with the Kelley Blue Book Price Advisor -- a digital tool that uses real purchase data to discern how much people near you paid for the car you want, so you can pay fair market value and no more.

Advertiser Profiles
Tagline
“Why Pay More for Your Next Car?”
Songs - Add
Mood
Active
Actors - Add
Mike Stoudt ... Voice Over)

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