Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About TurboTax TV Commercial, 'Closet'

Serving as a metaphor for one's fear of filing taxes, a woman hides in a closet terrified of what's lurking on the other side. Surprisingly, when the door opens, it's not an axe murderer but a harmless teddy bear doing a little dance.

Advertiser
Advertiser Profiles
Products
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Chloe Farnworth ... Woman in the closet
Production
Deannie O'Neil ... Producer, Gary Freedman ... Director, Hoyte Van Hoytema ... Director of Photography
Agency
Wieden+Kennedy Portland (Creative Agency), Reset (Production Company)

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