Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About H&R Block With Watson TV Commercial, 'Stars' Featuring Jon Hamm

Jon Hamm knows where to look for tax deductions, and it's not where you might think. After comparing a star in the night sky to a "beautiful twinkling tax deduction" during a movie taping, Jon's co-star wonders if he even read the script. H&R Block invites customers to win their taxes with IBM Watson.

Advertiser
Advertiser Profiles
Products
Tagline
“Get Your Taxes Won”
Songs - Add
Mood
Active
Actors - Add
Jon Hamm ... Actor/Actress, Valerie Azlynn ... Woman in flapper outfit
Production
Simon McQuoid ... Director
Agency
Fallon (Creative Agency)

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