Actress Christina Hendricks walks confidently past a doorman and down the stairs of a downtown building. One by one, she passes up suited drivers, each trying to welcome her into the backseat of an Audi, a Lexus and a BMW. They watch, dumbfounded, as she ignores them all and walks to the driver's seat of a 2017 Kia Cadenza that is parked at the curb. Kia shares that its Cadenza was the highest-ranked large car by J.D. Power.