Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Chrysler Pacifica TV Commercial, 'Back That Thing Up' Song by Juvenile [T1]

Kathryn Hahn utilizes the parallel park assist feature on the Chrysler Pacficia S, while dancing along to Juvenile's "Back That Thang Up." Kathryn's friend, who's mildly annoyed, asks if she needs to play the song every time she backs into a parking spot.

Advertiser
Advertiser Profiles
Tagline
“Imported From Detroit”
Mood
Active
Actors - Add
Kathryn Hahn ... Actor/Actress, Cherion Drakes ... Friend in passenger seat
Agency
Goodby Silverstein & Partners (Agency), Goodby Silverstein & Partners (Creative Agency), SapientNitro (Digital Agency), McCann Worldgroup (Media Agency)

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