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Lexus TV Commercial, 'Genetic Select' [T1]

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Just in time for April Fools' Day, Lexus announces a breakthrough in car buying called Genetic Select. In partnership with 23andMe, the automaker has developed a way to pair car buyers with the perfect vehicle for their genes using DNA matching. Personalized features may include but are not limited to: prescription windshields, left-handed steering wheels and headrests for those with oversized heads. The best part? Drivers can start the vehicle using only their tongue.

Advertiser
Lexus
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“Experience Amazing”
Songs - Add
None have been identified for this spot
Ad URL
http://www.lexus.com/geneticselect
Mood
Funny
Actors - Add
Haley Halter ... Driver, Minnie Driver ... Voice Over
Agency
Team One ... Media Agency
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