Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
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Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About FIFA 18 TV Commercial, 'El Tornado' Featuring Cristiano Ronaldo, James Harden

A young man is completely engrossed in "FIFA 18." He uploads a clip online of a play he made, which becomes dubbed "el tornado." Eventually, Cristiano Ronaldo sees the clip and decides to try out "el tornado" in a real soccer game, causing fans and the internet to buzz with excitement.

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