Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Chipotle Mexican Grill TV Commercial, 'Real as It Gets: Books' Feat. John Mulaney

Comedian John Mulaney enters a massive sized Chipotle burrito where he begins to tell the story of his start as a comedian as he speaks to a voice from above. Mulaney mentions the title of the book he's writing, "Bright Lights: The John Mulaney Story." Meanwhile, the voice above sarcastically suggests changing the title of his book to "Hey, I'm Awkward -- John Mulaney."

Advertiser Profiles
Tagline
“As Real as It Gets”
Songs - Add
Mood
Funny
Actors - Add
John Mulaney ... Comedian, Jeffrey Tambor ... Voice Over)
Agency
Venables Bell & Partners (Creative Agency)

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