![Ford TV Spot, 'We Lead' [T1]](https://d2z1w4aiblvrwu.cloudfront.net/ad/I2hK/ford-we-lead-t1-small-9.jpg)
![Ford TV Spot, 'The Future Is Built' Featuring Bryan Cranston [T1]](https://d2z1w4aiblvrwu.cloudfront.net/ad/dXqw/ford-the-future-is-built-featuring-bryan-cranston-t1-small-2.jpg)
![2019 Ford Edge ST TV Spot, 'Capability Meets Power' Song by Tame Impala [T1]](https://d2z1w4aiblvrwu.cloudfront.net/ad/I2RQ/2019-ford-edge-st-capability-meets-power-song-by-tame-impala-t1-small-2.jpg)
![Ford F-150 TV Spot, 'The Modern Workhorse' Song by Black Sabbath [T1]](https://d2z1w4aiblvrwu.cloudfront.net/ad/Io4S/ford-f-150-the-modern-workhorse-t1-small-3.jpg)
![2018 Ford F-150 TV Spot, 'Talking About 2018' [T2]](https://d2z1w4aiblvrwu.cloudfront.net/ad/I5V9/ford-enough-talking-t2-small-7.jpg)
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Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About 2018 Ford F-150 TV Commercial, 'You’re the QB With the New 2018 Ford F-150' [T1]
Ford tells you to imagine being an NFL quarterback while your truck is the offensive line. The 2018 F-150 is claimed to move whatever you need and detect your blind spots, and it is stated as never throwing in the towel.
Advertiser
Products
Tagline
“Built Ford Tough”
Songs
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Add
Ad URL
Mood
Active
Actors
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Add
Denis Leary ... Voice Over)
Production
Dan Mindel ... Director of Photography, Geno Imbriale ... Producer, Kelly Christiansen ... Producer, Paul Trillo ... Director
Agency
BBDO (Creative Agency), Big Block (Production Company)
Screenshots
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 1](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-2.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 2](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-3.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 3](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-5.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 4](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-6.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 5](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-7.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 6](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-8.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 7](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-9.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Thumbnail 8](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-small-10.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 1](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-2.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 2](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-3.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 3](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-5.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 4](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-6.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 5](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-7.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 6](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-8.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 7](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-9.jpg)
![2018 Ford F-150 TV Spot, 'You’re the QB With the New 2018 Ford F-150' [T1] - Screenshot 8](https://d2z1w4aiblvrwu.cloudfront.net/ad/wBhA/2018-ford-f-150-youre-the-qb-with-the-new-2018-ford-f-150-large-10.jpg)
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