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About Old Spice Hydro Wash TV Commercial, 'Cinema' Featuring Von Miller
Denver Broncos linebacker Von Miller wanders through an extraterrestrial landscape after breaking out from a rock and reaches out toward a giant bottle of Old Spice Hydro Wash. "Why do I feel so dry?" Miller asks himself as he touches the monolith and becomes flooded with electricity. As he begins embracing his newfound energy and strength, the whole scene is revealed to be from a film Miller made. He pauses the picture and awaits the judgment of his fellow Broncos, who are watching it in the locker room. Upon confirming that this is indeed Miller's work, his teammates loudly cheer him on.
Advertiser
Tagline
“Start Fresh. Stay Unforsweatable.”
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Funny
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Von Miller ... Athlete, Denver Broncos
Agency
Wieden+Kennedy Portland (Creative Agency), Biscuit Filmworks (Production Company)
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