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Old Spice Sweat Defense TV Commercial, 'Be Harder' Featuring Von Miller

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If Old Spice Sweat Defense works to block football star Von Miller's sweat and keeps him dry, how will anyone know he's working hard? He decides he will just have to work harder to break a sweat so everything is more of a struggle. Instead of just running down the field, he makes his trip harder by tying his shoelaces together, doing the limbo, carrying a buzzing beehive and participating in an egg race. After waiting in an airport security line on the field, he declares all this extra work to be "the perfect amount of hard."

Advertiser
Old Spice
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Old Spice Pure Sport Plus Hardest Working Collection Sweat Defense Soft Solid, Old Spice Pure Sport Plus Hardest Working Collection Odor Blocker Invisible Solid, Old Spice Pure Sport Plus Dirt Destroyer Body Wash
Tagline
“Stay Unforsweatable”
Songs - Add
None have been identified for this spot
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Echo Campbell ... redhead girl in egg-and-spoon race, Justin Goltz ... Seattle Seahawks #6, Von Miller ... Athlete, Chris Reese ... TSA guy, Denver Broncos , Seattle Seahawks
Production
Holly Vega ... Producer
Agency
Wieden+Kennedy ... Creative Agency, Publicis ... Media Agency, Biscuit Filmworks ... Production Company
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