Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About American Red Cross TV Commercial, 'Sleeping Girl'

Without any kind of warning from an active smoke detector, this young girl who was asleep might not have woken up the next morning. The American Red Cross is installing its one-millionth free smoke alarm in 2017 and they're looking to install millions more.

Advertiser Profiles
Tagline
“Sound the Alarm. Save a Life.”
Songs - Add
Mood
Informational
Actors - Add
Mia Orihel ... Daughter in bed
Agency
Young & Rubicam Group (Agency)

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