Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Merrick Backcountry TV Spot, 'Wolf-Tested'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Merrick's Backcountry Raw Infused recipes are made from freeze-dried raw meat and based on an ancestral canine diet, so the company decided to test it out on dogs' wild ancestors: wolves. After setting up a bowl of regular dog food and a bowl of Merrick Backcountry in the woods, Merrick's night-vision cameras caught a pack of wolves ignoring the regular food and cleaning out the Merrick bowl.

Published
May 02, 2017
Advertiser
Merrick Pet Care
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Merrick Pet Care Backcountry Raw Infused Great Plains Red Meat Recipe, Merrick Pet Care Backcountry Raw Infused Game Bird Recipe, Merrick Pet Care Backcountry Raw Infused Pacific Catch Recipe
Tagline
“The Best Dog Ever Deserves Merrick.”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
None have been identified for this spot.
Animals
Dogs, Wolves

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots