Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About U.S. Army TV Commercial, 'Narrative 2'
As black and white pictures of men and women going off to battle are shown, a narrator explains that before there could be a nation, there had to be brave soldiers to fight for it. Since then, the U.S. Army has prepared for whatever comes next on and off the battlefield.
Advertiser
Tagline
“Join the Team that Makes a Difference.”
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D Callahan ... Voice Over)
Agency
DDB (Agency), McCann Erickson (Creative Agency), Gravity Media (Digital Agency), Universal McCann (Media Agency)
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