Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Kumho Tires TV Commercial, 'NBA: Every Second' Featuring John Wall

Kumho Tires spotlights John Wall of the Washington Wizards as he trains on the basketball court. While a timer counts down from 24 seconds, the company says every second is a chance to prove someone wrong ... or right. Every second is a moment you can't get back, so what will you do with yours? Kumho Tires believes you can choose to take control or leave it to chance but reminds us that each second that passes takes you closer to second.

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John Wall ... Athlete

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