Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Google TV Spot, 'Hum to Search: Old Town Road' Featuring Lil Nas X

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Perplexed by the spectacle of Lil Nas X in full cowboy attire -- horse included -- happily shuffling and humming along to a catchy song in the middle of a residential street, two bystanders take the initiative to take an audio clip and ask Google what song that is. They are helpfully informed by the search engine that the song in question is none other than the artist's most famous single, "Old Town Road."

Published
November 24, 2020
Advertiser
Google
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Google Search App
Songs
Old Town Road - Lil Nas X
Mood
Funny
Actors - Add
Lil Nas X ... Musician
Animals
Horses
Agency
PHD USA ... Media Agency, Essence ... Digital Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots