The employees at this Dick's Sporting Goods distributon center are going home for the night, but with orders being made and gifts in need of delivery, the warehouse magically comes alive as a yellow hoodie and its gang of sporting equipment and apparel come together. As packages weave through the massive network of processed orders, the yellow hoodie finds everything it needs and drives off in a delivery truck to its destination. Once there, the gifts sneak in and get carefully positioned under the tree just moments before the young boy wakes up and discovers his holiday surprise.

Advertiser Profiles
Tagline
“Every Holiday Starts at Dick's Sporting Goods”
Mood
Active
Actors - Add
Emperor KaiOyus ... Boy
Characters
Agency
Anomaly (Agency), Pacific Rim Films (Creative Agency)
Screenshots

More Dick's Sporting Goods Commercials
Related Commercials

Unlock These Metrics

Free 10 days of access on all ads

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top