The Farmer's Dog TV Spot, 'CEO' Song by the Dramatics

As the CEO of Nutri-Meat, the conveniently named John Spokesman happily proclaims that his company sells real dog food made for real dogs, as opposed to... well, fake food for fake dogs. However, his "real dog" -- which looks suspiciously like a person in a dog costume -- only grunts questioning at his bowl when presented with his meal, which is said to be made of "real" meat and vegetables. Meanwhile, The Farmer's Dog urges dog owners everywhere not to let pet food companies tell them what's real; instead, it encourages consumers to see for themselves.