McDonald's Premium Roast Coffee TV Spot, 'That Good Coffee Smell and Bakery Sweets'
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As this man approaches the counter as his local McDonald's, he halts mid-order as he's suddenly struck with the warm, freshly-brewed smell of McDonald's coffee. Commenting on the delicious fragrance, the cashier explains that the chain has "changed things up" a bit, and now McDonald's coffee comes freshly brewed, guaranteed. The chain encourages customers to take advantage of that guarantee and treat themselves to a premium roast coffee and pair it with any bakery sweet, and such as a warm cinnamon roll.
- McDonald's McCafe Premium Roast Coffee, McDonald's McCafé Bakery Apple Fritter, McDonald's McCafé Bakery Blueberry Muffin, McDonald's McCafé Bakery Cinnamon Roll
- “I'm Lovin' It”
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- We Are Unlimited ... Creative Agency, DDB Chicago ... Digital Agency, OMD West ... Media Agency
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