Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Dr Pepper TV Commercial, 'Fansville: First Words'

During a tailgate, a couple and their toddler son are pumped. These proud fans call out "Go State" to fellow fans as they walk by. Their son -- who's placed in a football-themed playpen and is decked out in a Tech outfit -- utters his first word: State. His parents can't help but smile with glee as they look at each other and admire him lovingly. The mood takes a sudden nosedive when the boy adds, "stinks," "overrated" and "go Tech."

Advertiser
Advertiser Profiles
Tagline
“The Official Drink of Fansville”
Songs - Add
Mood
Funny
Actors - Add
Lily Piper Faye ... Mother, Nick Ballard ... Father, Sean Phillips ... Voice Over)
Agency
Deutsch Inc. (Agency)

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