Hellmann's says the whole world has gone crazy over food. Taking pictures of their meals and sharing the shots to social media is the standard nowadays. For Hellmann's, though, it has been and still is about the taste of its condiments. It uses cage-free eggs and sustainable tomatoes to ensure your food tastes as good as it looks.

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Tagline
“We're On The Side Of Food”
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Active
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Agency
BBDO Worldwide (Creative Agency)

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