Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About General Mills TV Commercial, 'The Lion King'

A boy holds up his Honey Nut Cheerios along with a "The Lion King" stick-on patch that came inside the cereal box. He holds it with pride over his head for his family to see until his mother comes in and tells him sternly to take his feet off the couch. For a limited time, you can get a free stick-on patch with purchase of specially marked General Mills cereals. "The Lion King" is in theaters July 19, 2019.

Advertiser
Advertiser Profiles
Mood
Active
Movies
Actors - Add
Beth Scherr ... Mom, JJ Park ... Brother
Agency
Publicis Modem (Agency), Saatchi & Saatchi (Creative Agency), MindShare (Media Agency)

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