A wooden creature of the forest digs into a bag of Trolli Sour Brite Crawlers before hearing a soft melodic jingle emanate from the bag. When he removes his hand, the sour-coated candies attach themselves to his fingers before eating them away. As one of the Crawlers finds its way into the creature's mouth, his demeanor changes from a look of horror to a look of utter satisfaction.

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Wieden+Kennedy (Creative Agency), Periscope (Media Agency)

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