Blue Square Alliance Against Hate Super Bowl 2026 Pre-Release, 'Sticky Note'
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Whispers and giggles follow a Jewish boy navigating the hallways of his high school after being slammed into by two other students. He doesn't know why until he reaches his locker and slings off his backpack to see a sticky note with a racial slur stuck to the back of it. As he stares down at the note, a Black classmate approaches and covers it with a blue one, urging him not to listen. "I know how it feels," the classmate says as he places another blue sticky note on his own chest. According to the Blue Square Alliance Against Hate, two out of three Jewish teenagers have experienced some form of antisemitism, and during the 2026 Super Bowl on February 8, it urges you to stand up to hate by sharing #bluesquare on social media.
- Published
- February 03, 2026
- Advertiser
- Blue Square Alliance Against Hate
- Tagline
- “Stand Up to Jewish Hate”
- Songs
- None have been identified for this spot
- Mood
- Emotional
- Events & Venues
- 2026 Super Bowl LX Feb 8, 2026 at Levi's Stadium
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- None have been identified for this spot.
- Agency
- VML ... Creative Agency
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