Microsoft Copilot Super Bowl 2026 TV Spot, 'NFL: Turn Raw Data Into Insights'

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A football scout watches as a prospect clocks in a 40-yard time under five seconds. Impressed, the scout fires up Microsoft Copilot and uses the AI platform to narrow down candidates using Excel data of their stats. He asks Copilot to isolate players with strong leadership skills and create a profile for the player who's likely to make over a hundred tackles. The prime candidate is singled out and promptly makes one of those tackles on an assistant coach. The satisfied scout declares "that's the guy" as Microsoft invites you to simplify data with Copilot in Excel.

Published
January 09, 2026
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Microsoft Copilot
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Microsoft Copilot
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