5 Ways Brands Drive Outcomes With Video Ad Testing. Get the Playbook>

Dove TV Spot, 'Beauty Looks Like @EssenceFest'

National Airings
馃敀
First Airing
馃敀
Last Airing
馃敀
Creatives
馃敀
Recently Aired On
馃敀
Est. Spend
馃敀
TV Impressions
馃敀
National Impressions
馃敀
Local Impressions
馃敀

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Dove asks black women at Essence Fest what beauty looks like and they struggle to answer the loaded question. Many admit that beauty is something they see in other people but have a hard time accepting in themselves. As black women, they say they have to be stronger, to have a voice and to tell each other that they're beautiful and enough. The women believe that beauty looks like me, you and us.

Published
September 10, 2018
Advertiser
Dove (Deodorant)
Advertiser Profiles
Facebook, Twitter, YouTube
Songs
None have been identified for this spot
Mood
Emotional
Hashtag
#BeautyLooksLike
Actors - Add
None have been identified for this spot.
Agency
Mindshare ... Media Agency, Ogilvy ... Creative Agency, Razorfish ... Digital Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots