Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Gold Bond Men's Essentials Body Powder Spray TV Commercial, 'Shaq Wisdom'

In a presentation of "Shaq Wisdom," Shaquille O'Neal reveals the key to controlling an odor situation: "Location, location, location." For emphasis, he spritzes Gold Bond Ultimate Men's Essentials Body Powder Spray with each repetition of the word. The spray is designed for wetness and odor control plus its scent is described as irresistible.

Advertiser
Advertiser Profiles
Tagline
“Stay Cool”
Songs - Add
Mood
Funny
Actors - Add
Shaquille O'Neal ... Athlete, Greg Sunmark ... Voice Over)
Agency
Karlen Williams Graybill Advertising (Media Agency)

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