Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Allstate TV Commercial, 'Still Standing'

Allstate tells the story of the Angel Oak on Johns Island, South Carolina (known as "The Tree" by locals). It's rumored that it is the oldest living thing east of the Mississippi River and remains standing despite all the harsh weather and natural disasters it has faced over the past 500 years. Allstate likens its strength to the resilience that resides in us all and says it's humbled by the courage shown by Hurricane Florence victims, offering up helping hands in partnership with the American Red Cross.

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Songs - Add
Mood
Emotional
Actors - Add
Dennis Haysbert ... Voice Over)

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