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Media Measurement
Data is based on life of ad, unless indicated otherwise
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
First Airing
Last Airing
Creatives
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TV Impressions
National
Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About SoFi TV Commercial, 'Wrecking Ball'
SoFi knows everyone's hatred of fees, which is why they are demolishing the fees on personal loans. The financial institution showcases its fee destructing capabilities by smashing fees with a wrecking ball, setting them ablaze with a flamethrower and slicing them with a tennis racquet.
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