Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bank of America Merill EdgeTV Commercial, 'Born to Invest' Song by Billy Joel

Larry's always known the importance of planning for retirement, which is why he relies on Merrill Edge and Bank of America.

Advertiser Profiles
Tagline
“Life's Better When We're Connected”
Mood
Active
Actors - Add
Seth Carr ... Leaf raking friend, Will Arnett ... Voice Over)
Agency
WPP Team BAC (Agency), Hill Holliday (Creative Agency), TPN (Digital Agency)
Screenshots

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