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Ulta TV Commercial, 'The Possibilities are Beautiful' Song by Alessia Cara

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Ulta says that nothing is more beautiful than possibility, because it fuels dreams and lifts people past their limits. As Alessia Cara's "Scars to Your Beautiful" plays, Ulta believes that people don't shop its products to become beautiful, but because they already are. When you're ready, Ulta invites you to tell your story, rewrite history and rock this world.

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Ulta
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“The Possibilities are Beautiful”
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Scars to Your Beautiful - Alessia Cara
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Armida Lopez ... Woman in uniform, Aza Ziegler ... Fashion designer, Diane Hudock ... woman who tucks her hair behind ear in mirror, Juwairiah Syed ... Girl in yellow hijab, Madison Curry ... Little girl looking up, Monica Kane ... Woman in white button-up, RiRia ... Mural artist
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