Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Payless Shoe Source Epic Holiday Deals TV Commercial, 'The Payless Experiment'

To prove the quality of the shoes it offers, Payless built a fake luxury store in Los Angeles, California, and filled it with Payless shoes before inviting fashionistas to the grand opening. The guests described the shoes as "elegant," "classy" and "high-quality" before spending up to $600 on the footwear. Instead of paying high prices at a boutique, Payless invites you to shop the Epic Holiday Deals it has to offer in its stores.

Advertiser Profiles
Promotions
Epic Holiday Deals
Tagline
“Why Pay More When You Can Payless?”
Mood
Active
Actors - Add
None have been identified for this spot
Production
David Logan ... Director, Doug Cameron ... Director, Kelly Scott ... Producer, Shane Collins ... Director of Photography, Tommy Noonan ... Director
Agency
DCX Growth Accelerator (Creative Agency), DCX Cultural Studios (Production Company)

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