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Data is based on life of ad, unless indicated otherwise
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Data is based on life of ad, unless indicated otherwise
Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
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Sentiment
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Industry Share of Voice - past 2 weeks
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About Payless Shoe Source Epic Holiday Deals TV Commercial, 'The Payless Experiment'
To prove the quality of the shoes it offers, Payless built a fake luxury store in Los Angeles, California, and filled it with Payless shoes before inviting fashionistas to the grand opening. The guests described the shoes as "elegant," "classy" and "high-quality" before spending up to $600 on the footwear. Instead of paying high prices at a boutique, Payless invites you to shop the Epic Holiday Deals it has to offer in its stores.
Advertiser
Promotions
Epic Holiday Deals
Tagline
“Why Pay More When You Can Payless?”
Ad URL
Mood
Active
Actors
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None have been identified for this spot
Production
David Logan ... Director, Doug Cameron ... Director, Kelly Scott ... Producer, Shane Collins ... Director of Photography, Tommy Noonan ... Director
Agency
DCX Growth Accelerator (Creative Agency), DCX Cultural Studios (Production Company)
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