Payless fills a fake luxury shoe store called "Palessi" with its shoes to see how much customers would be willing to pay for them when under the impression that they're a designer brand. One woman in particular tries on a pair of sneakers and claims she would pay up to $500. Needless to say, she's shocked when its revealed the shoes are actually from Payless. As part of Payless' Epic Holiday Deals, customers can get select styles for as low as $19.99.

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Promotions
Epic Holiday Deals
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Active
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MARC USA (Agency), MARC USA / Pittsburgh (Creative Agency)

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