GMC asks drivers to think back to when they rode their first bike. Not the dinky little thing they pedaled around the neighborhood as a kid but their first real bike -- the one they use to power through mountain roads. "So, can you imagine the feeling you'll get from your first real truck?" the automaker asks. On cue, the GMC Sierra breezes along the serpentine curves and passes of the countryside with what the company calls professional power.

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Lease offer (expires: 11/30/2018)
Tagline
“Power Like a Pro”
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None have been identified for this spot
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Active
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Ryan Krause ... Bike rider, Jeff Rechner ... Voice Over), Will Arnett ... Voice Over)
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Engage M-1 (Creative Agency)

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