Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Amazon TV Commercial, '2018 Back to School: Rainbow Unicorn'
At the beginning of a new school year, an elementary teacher takes attendance. She calls for a future paleontologist (and his dinosaur folders), an aspiring zoologist (toting a zebra lunchbox) and, of course, a rainbow unicorn trainer (unpacking her unicorn backpack). All of these ascendant scholars purchased their fitting school supplies from Amazon.
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Tagline
“Everything You Need from A to Z”
Songs
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Mood
Active
Events & Venues
2018 Back to School Sep 4, 2018
Actors
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None have been identified for this spot
Agency
Berlin Cameron United (Agency), Wongdoody (Creative Agency)
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