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Industry Share of Voice - past 2 weeks
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Impressions
Engagement

About Nike TV Commercial, 'OBJ Don't Stop' Featuring Odell Beckham Jr., Song by Michael Jackson

During a press conference, Odell Beckham Jr. says that he feels he hasn't done much leading up to his NFL career. Nike takes the liberty of putting together a highlight reel showcasing Odell's progress from high school through his college days at LSU and up to his present-day career with the New York Giants, all set to the tune of Michael Jackson's "Don't Stop 'Til You Get Enough." Odell Beckham Jr. says he wants to be legendary, and Nike hopes to show that claims like this are only crazy until you work hard and make your dreams a reality.

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“Just Do It”
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Active

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