In Nike's "The Dreamers" series, an animated Jewell Loyd gets her tongue stuck to a frozen basketball hoop, but she doesn't let that stop her. As she stretches further and further back, she predicts her future of being drafted number one overall by the Seattle Storm. The other kids on the court laugh at her, but when Jewell sinks a basket from all the way over on the sidewalk, she leaves them all speechless. Nike says it's only crazy until you do it.

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Tagline
“Just Do It”
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Wieden+Kennedy (Agency), Wieden+Kennedy (Creative Agency), R/GA (Digital Agency), Wieden+Kennedy (Media Agency)

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