Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About The Real Cost TV Commercial, 'One Leaves: Think It’s Easy to Escape Smoking Addiction as a Teen?'

A group of teenagers enters a dark, creepy building and finds a message written in blood on a mirror that reads, "Only one leaves." Through scenes like from a nightmare where we see the teens tortured and maimed in the building, a message appears: "For every four teens who smoke cigarettes, only one escapes." After coming back to reality on the street, one boy sees three of his friends smoking and decides to turn away.

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