Media Measurement
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
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Creatives
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TV Impressions
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Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

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Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About DKMS US TV Commercial, 'The Little Fighter: Elias'

Elias is a young boy who was born with a rare genetic disease that leaves him without a functional immune system. His best chance at survival would be a bone marrow transplant, but there are no registered donors in the world who are a match for him. DKMS US encourages you to register to be a donor to help Elias and the many other people like him.

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