Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Ultra Downy TV Commercial, 'Half-Washed: The U-Neck Shirt'

When a man removes his sweater during a first date, the woman is dumbstruck by his half-washed shirt. The stretched-out V-neck looks more like a U-neck. He tells her she looks amazing, but all she can reply is how amazingly comfortable he looks. Ultra Downy fabric softener can help condition and strengthen fibers to prevent collars from stretching.

Advertiser
Advertiser Profiles
Tagline
“Downy and It's Done.”
Songs - Add
Mood
Funny
Actors - Add
Jim Mahoney ... Guy on date, Shannon Hollander ... Woman, Theresa Moriarty ... Voice Over)

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