Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Organic Valley TV Commercial, 'We Put Fitness Trackers on Cows'

Organic Valley knows that some food companies aren't being very honest when they put smiling cows and green pastures on their labels. To prove its cows are happy, healthy and never confined, the dairy company placed fitness trackers around their legs to track their steps. As it turns out, Organic Valley's dairy cows take more steps than most people. The brand knows it sounds crazy, but it works.

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“Bringing the Good”
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