Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Organic Valley TV Commercial, 'Turning The Food Industry Upside Down'

The majority of food companies have a hierarchy and are structured like a pyramid with the CEO at the top and the farmers at the bottom. Organic Valley is a co-op with a different model in mind where the farmers are on top because the farmers own the company. Some might say that's crazy, but the people over at Organic Valley think that's just fine.

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