Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Tide PODS Ultra Oxi TV Commercial, 'Hard Work Builds Character'

A father has left his son a note with step-by-step instructions on how to do the laundry. But rather than follow the directions, the boy shoves all of his dirty clothes into the washer with a hockey stick and uses Tide PODS Ultra Oxi. His parents are impressed with the quality of his "work," although it seems dad should have sent a text asking him to fold the clothes as well.

Advertiser
Advertiser Profiles
Tagline
“It's Got to Be Tide”
Songs - Add
Mood
Active
Actors - Add
None have been identified for this spot
Agency
Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency), Starcom MediaVest Worldwide (Media Agency)

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