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Tide PODS Ultra Oxi TV Commercial, 'Hard Work Builds Character'

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A father has left his son a note with step-by-step instructions on how to do the laundry. But rather than follow the directions, the boy shoves all of his dirty clothes into the washer with a hockey stick and uses Tide PODS Ultra Oxi. His parents are impressed with the quality of his "work," although it seems dad should have sent a text asking him to fold the clothes as well.

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Tide PODS Ultra OXI
“It's Got to Be Tide”
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Nathaniel Logan McIntyre ... Lead role, Andre Blake ... Dad, Tia Dionne Hodge ... Mom, Yasha Jackson ... Voice Over
Saatchi & Saatchi ... Agency, Saatchi & Saatchi ... Creative Agency, Starcom ... Media Agency
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